Jeremy Clarkson's Diddly Squat Farm move pulled from TV in unfortunate blow

Jeremy Clarkson came up with a fresh idea to promote his Diddly Squat Farm's Hawkstone beer but has since run into trouble. The Clarkson's Farm star has shared some bad news as his latest venture has been banned from broadcast. The former Top Gear presenter, 65, opened up about his latest woes since taking on the land at his Oxfordshire farm. He has slammed the "fun police" after his big-budget beer advert was banned from TV and radio. The presenter turned farmer hired a 34-strong choir of real British farmers to sing their own version of a classic opera tune. However, the issue came with the farmers' changing of a lyric to sing "F*** me it's good".

Jeremy is then seen taking a sip of his pint. While standing in the middle of the choir, he echoes their sentiment as he tells the camera: "Hawkstone. It is f***ing good." The advert, which Clarkson describes as "the best thing I've ever made, apart from a shepherd's pie in 1988," was intended to be a powerful celebration of British farming, the backbone of his best-selling lager and cider brand, Hawkstone. But it has since been branded "non-compliant" with broadcasting regulations and may never be aired.

Jeremy told The Sun: "It's a cock-up, as usual. I've made my biggest, most heartfelt, and frankly, most expensive advert ever, and it's been banned.

"The fun police in their beige offices have decided that the public can't be trusted to watch it.

"It's been kicked off the telly, silenced on the radio, and barred from the cinema."

He added: "Apparently, it's 'not compliant'. With what, I have no idea. Common sense?"

Jeremy has since pleaded with the British press to publish his banned advertisement.

He first launched Hawkstone in 2021, offering a range of premium British lagers, ciders and vodka.

The beer was originally made from the barley grown at Diddly Squat Farm.

It has since become the fastest growing beer brand in the UK - and the most followed beer in the world on Instagram.